Olivia aims to spread the message of veganism, minimalism, low-impact living, and self-love that is easy and attainable for everyone. KATIE ROBERTS @sustainabilityinstyle (20.4K), 61. This is why the sustainability movement has become a global trend. Eco-friendly influencers: #1. Sustainable Daisy . We analysed nearly 3.8M sustainability posts from 25th June 2017 - 25th June 2018, looking at social influence as well as authority by analysing how much influencers are referenced on Twitter, Instagram, Facebook, YouTube, Forums, Blogs, News and Tumblr content. She released her first book Simple Matters in January 2016, which sums up her belief that living simply and purposefully is more sustainable not only for the environment but for our happiness and well-being. Sustainable lifestyle blogger, and one of the best environmental influencers, Lottie, learned about sustainability first from a friend who is deeply passionate about it. Influencer marketing, especially when it comes to eco friendly influencers, is a powerful way for sustainability brands to reach a wider audience and build relationships with consumers who share similar values. They also offer advice on how to make your home and office more environmentally friendly. The same is more or less true forother European countries. Why is China cracking down on prominent business figures? Rianne always strives to be honest and real with her followers. Young people seek confirmation of their own gender on social media, Tillmann said. Users are most interested in news (36.5%), discovering new content (25.5%), and finding out new things to do (23.8%). Michaelis the head of the leading magazine for solar industry, in markets, downstream- and upstream technology, installation knowledge and applications of photovoltaics: pv magazine. Her blog, Greenfashionista, covers both of these topics and much more. The impact of these influencers can be seen in the way 'fast fashion' chains begin to reposition themselves. It started as a hobby and eventually became a full-time business. The account shares photos and stories from trips to eco-friendly destinations around the world. Piwik is not available or is blocked. Who would have thought that a rocket scientist and medical doctor at the same time can be a thrifty person as well? Their career aspirations. Greta Thunberg @gretathunberg 2. Andrea Funk reports on fashion and beauty, travel and interior, DIY, hotels and cats. Like magazines once did, IG gives us daily inspiration on what to wear but, more importantly, it helps to shape our lifestyle and behaviour. Business model design needs to encounter increasing and highly dynamic challenges due to counter-caesural environmental changes. You would like to receive regular information about Germany? Since then, the Stuttgart-based blogger has expanded her business and now works in a team of three, including her husband, on recipe videos, e-books and other editorial content. Since 2018, she has also starred in the ZDF television series Frhling and won the Nickelodeon Kids Choice Awards for Germany, Austria, Switzerland in 2019 in the Favorite Social Star category. She slowly cut off plastic use, switched to eco-friendly products, eat plant-based food and use inexpensive clothing. After all, our money is effective too. Numerous German bloggers, Youtubers and authors offer advice and inspiration in their contributions on issues like ethical fashion, zero waste and conscious consumption. Find out who made the cut for Sustainability Magazine's Top 10 list of Sustainability Influencers. Sustainability Instagram influencers also often share tips and advice on how to lead a more sustainable lifestyle. Some of the most well-known sustainability influencers Instagram include @greengirltravels, @leonardodicaprio, @earth_hour, and @happyhippie. Sophie Benson, one of the most famous environmental sustainability influencers in 2022, is a freelance writer based in the UK, who has written for publications like The Guardian, Refinery29, Dazed, AnOther, and Metro, covering a wide variety of sustainability topics from garment workers rights and greenwashing to secondhand shopping and consumer behavior. She previously worked in Private Banking for nearly 5 years but left a promising career to pursue her passion. He counts with a decade of experience at IBC Solar AG, a leading provider of PV and energy storage services. Sustainability and influencers. Kendal, one of the most famous environmental sustainability influencers in 2022, is a London-based Consumer Behaviour and Marketing graduate and a sustainability influencer behind the Instagram account @sustainable.riley. Thus, this type of collaboration with eco friendly influencers is beneficial for both the brand and its consumers; it provides an authentic way for sustainability brands to showcase their commitment to environmental stewardship while helping people live greener lives in their own homes. Tara Kenna, a Canadian-based sustainability influencer holds the top spot. 5,211 Likes, 29 Comments - Fabi | German Influencer (@fabianpecher) on Instagram: "Welchen nimmst du? Stefanie Giesinger (@stefaniegiesinger) is the most popular German fashion influencer on . German teenager Luna Farina, for one, hopes Instagram will help her make it as a pop star. KARISHMA PORWAL @_makeearthgreatagain (4,818), 95. Monika Poppy, one of the most famous environmental sustainability influencers in 2022, is a well-known sustainability influencer, public speaker, and consultant who has been cited as one of the UKs Leading Environmentalists by Forbes. Follow along to keep up to date with the latest industry trends and network with industry professionals. She discovered that there are plenty of eco-conscious brands that do good, and so she became inspired to live a conscious lifestyle and created her lifestyle blog, Shae Necessities. German language sustainability blogs and podcasts Blogs and Websites 1) Peppermynta - The Eco Magazine Behind the online magazine Peppermynta are the two bloggers Fenja Kramer, who founded Peppermynta in 2015, and Lara Keuthen. With a mixture of fun and style. [New!] This inspired her to start a blog in 2014 that she named Curiously Conscious, to document her experiences and progress toward sustainability. Subscribe here: These influencers are passionate about sustainability, Model, businesswoman, greenfluencer and Miss Germany 2022. Instagram. Sustainable fashion influencers took an intrinsically over the top, famously wasteful industry, and called it out. For the last few years the couple have lived on an old farm in Brandenburg to experience how nature works. Read on for our top 21 eco-friendly bloggers and influencers that are changing the way we think about fashion, food, and living. Holly, one of the best environmental influencers of her generation, is a writer, agroecology advocate, and land back activist based in England, whose primary focus is regenerative sustainability. She curates select brands, research, guides, and practical tips to help empower you to make lifestyle choices that are kinder to people and the planet. This also motivated her to start her blog in 2015, with a desire to be the change and empower others to do the same. As a young mom of two little girls, Meera realized that theres so much more that she can do than merely recycling or being eco-friendly than she already was. In June 2015, they started posting videos on Musical.ly, which as we all know became TikTok. Buy local as this reduces the need to import goods and empowers locals. 2019) Pamela Reif. Jonathan is active throughout his social media accounts like Instagram, Facebook, Blogger, and Twitter where he documents wasteful practices while providing simple solutions and alternatives. one of the best environmental influencers. This entails conserving natural resources, lowering our dependency on fossil fuels, and putting money into renewable energy sources. Kira Simpson, one of the top sustainability influencers, is an Australian digital creator, sustainability advocate, climate optimist, and founder of The Greenhub, a fashion and lifestyle blog, directory, and online magazine that focuses on sustainability and ethical consumerism. And, in Germany, they are role models formany teenagers and young adults. Many institutions such as the Fraunhofer Institutestate that Germany isleaving the fossil-nuclear energy age behindand photovoltaics will play a central rolein the countrys sustainable energy future. However, estimates suggest that influencers can earn thousands of euros per sponsored post, althoughthat applies only to those in the top league. Join our free community to get access to the latest news and resources, engage with influencers, and secure collaborations with top brands. As one of the top sustainability influencers, Lauren started Package Free shop in Williamsburg in 2017. Siemens Energy was the most engaged tech brand in the global environmental sustainability debate over the time period 1st March to 30th May 2019. Theyve also been linked to the clean eating and health movements, though they claim they never discuss it in their books. Collaborations between eco friendly influencers and influencer agencies can be mutually beneficial for both parties. Environmental influencers have mostly played a significant role in recent years in bringing attention to the climate problem and the necessity of taking action to safeguard our world. Consumers are more inclined to support brands with a social purpose if they have genuine care for the environment and advocate sustainability in the long run. Through her Instagram account, she encourages others to just focus on what they can do today and what they have already achieved. Influencers are entertainers, trendsetters and billboards rolled into one. Tim has received a lot of recognition and awards, including the 2014 Green Globe Sustainability Champion, a guesting in the hugely popular ABC series War on Waste and a starring role as an Ocean Guardian in the 2017 feature documentaryBlue. Her blog covers sustainable fashion, clean beauty, a low-impact lifestyle, and more. Sports and fitness postings made Pamela a social media star, especially on Instagram. Holly runs her Instagram account @hollyrose.eco and her blog HollyRose.Eco, where she writes in a way which enhances [her] readers nature relatedness, encouraging relationships of reciprocity with all living things.. It is all the more relevant these days as a growing number of consumers are becoming environmentally conscious and are looking up to role models who have a real passion for environmental sustainability. She worked in various companies in Europe and the United States and is currently an electrical engineer at Vattenfall, one of the biggest electricity suppliers in Germany. Agnes Mike, one of the top sustainability influencers, began documenting her sustainability journey in 2018 through her blog, Wasteless. Lindsay Miles, one of the top sustainability influencers, is a passionate zero-waste and plastic-free living spokesperson, educator, and founding Director of the Plastic Free Foundation. Her followers are mostly women aged between. Madeleine shows us her inspiring outfits and favorite trends, as well as writing about how we as individuals can help our planet. As a sustainability influencer, Anna is committed to teaching mothers and other people to live more sustainably and feel happier, healthier, and more relaxed. Joining her politics and economics background as well as her experience y in the energy sector, she recently joined the Board of Directors of the German Wind Energy Association (BWE), one of the protagonists of the energy transition in Germany. Some infleuncers are more discerning about what the companies stand for sustainability is an important theme, for example. She built her YouTube channel Sustainably Vegan and environmental movement, The Low Impact Movement in which she shares her journey to low waste and low impact lifestyle. His Instagram account is full of photos and videos documenting his work to protect the planet. They may come from various backgrounds, but they all have a strong love for preserving the environment. those at the top of the rankings are few and far between, places four to eleven and even 20 to 100 times the value, Out of the total population of Germany (83.89 million. Additionally, eco friendly influencers often provide insights into how sustainability impacts their lives personally as well as broader society as a whole. Eco friendly influencers are individuals who are passionate about the environment, sustainability, and green living. He has over eight years of experience in the renewable energy sector, specialising in areas such as data analysis, corporate communications, and community . But which is the better route to take? There are also Zero Waste Influencers in German-speaking countries, which have achieved a pioneering role here. Samantha White, one of the most famous environmental sustainability influencers in 2022,has always been passionate about recycling since she was a kid but felt that shes not doing enough. KATHRYN KELLOGG @going.zero.waste (304K), 4. Jazmine Rogers is a San Diego-based, Black-Mexican YouTuber and sustainable fashion and lifestyle influencer. She became viral for collecting all of the waste she has created in a 16oz mason jar. Today, the two young women have 17.4 million followers on Instagram, with an engagement rate of 0.46%. In 2013, Wendy started her eco-blog, Moral Fibres, to cover all aspects of sustainable living from ethical fashion to eating seasonally, saving energy, and everything in between. While living in Paris, Besma witnessed the French way of doing things such as buying fresh food from the organic market, bringing their own bags to the shop, and buying investment pieces over fast-changing trends. What are some of the challenges grid operators face in the clean energy transition and what are some practical solutions? Melissas sister, Jasmine, worked as a model after graduating from high school, bringing her own food to photo sessions and eventually starting a meal delivery service, which Melissa followed. If you're looking for a place to fill all of your interestcheck out this blog! In 2020 Erin becameQueen Victoria Marketsfirst Sustainability Ambassador. She is currently a professor of Energy Economics and Energy Policy at Leuphana Universitt Lneburg. CHRISTINE LAN @eco.friendly.actress (10.1K), 84. There are also donations from fans of sustainability Instagram influencers that pay for behind-the-scenes content or special access to exclusive events like meetups or private workshops given by sustainability Instagram influencers. Madeleine Olivia is a British sustainable food and lifestyle influencer who is passionate about veganism, minimalism, self-discovery, and sustainability. Addie Fisher, one of the best environmental influencers, is a sustainable living enthusiast and a professional content creator and writer in the sustainability niche for more than 9 years. Elizabeth Farrell @glacier996girl 3. For example, images on Instagram have 23% more engagement than on Facebook, and videos even reach 38% more engagement. During this event, people all over the world turn off their lights for one hour to raise awareness about climate change. A tiny effort can shift mountains-do your best to reduce your negative impact through changing your choices. But those at the top of the rankings are few and far between, as the top 3 have already reached twice the brand value of those in the places four to eleven and even 20 to 100 times the value of those in 20 to 25th place.. Out of the total population of Germany (83.89 million in January 2022), 78.02 million people use the Internet and 29.85 million use Instagram, making the level of Internet penetration in Germany 93% of the total population. One of the examples of such jobs includes Sustainability influencers! Erin is the person behind one of Australias popular zero-waste blogs, The Rogue Ginger, where she has documented her plastic-free and zero waste journey since 2013. Now, Abby is one of the most famous environmental sustainability influencers in 2022, enthusiastic about living a more sustainable, eco-friendly, and healthy life and is very eager to share her expertise on health, wellness and sustainability. ANNE-MARIE BONNEAU @zerowastechef (180K), 8. Kolsquares technology also allows you to optimize your next marketing project from, between 18 and 24 (53%). Many industries or brands are now gearing towards the movement of sustainability. The first place by influencer type goes to business leaders (59.3%) and the last spot in the top 3 is for journalists (13.5%). Stephanie Davies, one of the most famous environmental sustainability influencers in 2022, is a London-based digital marketer who has a fascination for creating out-of-the-box vegan recipes which she showcases on her site, the Vegan Recipe Blog. Connies fascination with art and nature is evident in her Instagram @connieandluna where she uploads beautiful photographic content and uniquely personal stories revolving around the topics of travel, lifestyle, home, gardening, sustainability, fashion, and beauty. Filipino-American model, photographer, and artist Sarah Kate, one of the top sustainability influencers, got her start in the Korean fashion and entertainment industry, allowing her to be internationally recognized as a stylist and a television host who introduces Korean style trends to a global audience. Allison K. is a watercolor artist, one of the top sustainability influencers, and a thrifter who is behind the Instagram account @nonlocal.joy where she shares her successes and struggles with transitioning to vegetarianism, minimalism, and low impact lifestyle. As an eco-influencer, Abi aims to educate, inspire and encourage people who want to embark on low waste or zero waste journey. More about the sustainability goals 2025 Fields of action in our sustainability strategy Culture, nature and society Before dedicating his professional life to journalism and PV, Michael studied physics. In addition to this educational content, sustainability Instagram influencers may also spotlight individuals or organizations who are making a positive difference in the world with their efforts toward sustainability. Find Top All categories Influencers in Germany for February, 2023. "If you look at the most popular YouTube requests of young Germans, BibisBeautyPalace, MontanaBlack or Julien Bam and Rezo are among them," said Angela Tillmann, the head of the Institute of Media Research and Media Education at the Cologne University of Applied Sciences. Her tips always include a list of resources for further research. Kathryn runs a lifestyle website, Going Zero Waste, which she dedicates to helping others live healthier and more sustainable life. The pair are 20 years old and want to use social media to draw attention to things that [they] care about, as they told STERN, the German online magazine, in an interview. Gillian, one of the top sustainability influencers, first embarked on her journey to minimalism and slow fashion in 2015 after massive de-cluttering of almost half of her belongings. Mareen (@miss.everywhere) Conclusion. Bibi's Beauty Place Finally, sustainability influencers Instagram are playing an important role in raising global awareness of issues facing our planet today while inspiring others with their own sustainable lifestyle choices becoming role models for generations of environmentally friendly citizens around the world. RACHAEL WAGSTAFF @simply.living.mindful (10.2K), 83. As a sustainability influencer, her interests are social justice, ethical living, and climate change. Heres the list of 100 Top Sustainability Influencers to watch out for this 2023. andysparkles.de. Reach out to all sustainability influencers Instagram individually and introduce yourself, explain the cause your business stands for, and ask if they would be interested in partnering with you. Sustainability influencers Instagram are also very popular because they offer valuable advice on how to make our world a more sustainable place. Matthiasis the director of European Policy at Agora Energiewende. Lauren Singer is an environmentalist, entrepreneur, blogger, and one of the top sustainability influencers who is a firm advocate of a zero-waste lifestyle. Christine Garcia Urbina has been blogging about her passion for cooking since 2014. Her motto is that fashion can exist responsibly, so we can enjoy the art and love behind the things we wear & use every day. Find top Instagram influencers in Germany. For example, images on Instagram have 23% more engagement than on Facebook, and videos, , everyone wants to work with content creators and use their reach. Youtuber duo Oliver and Yannick post videos about ethical fashions and sustainable lifestyle on their Rethinknation channel. By highlighting the work of young people, @happyhippie inspires others to take action on sustainability issues. She took to Instagram her personal views about becoming sustainable, believing that no one is perfect at being completely sustainable ALL the time. Lauren Singer - @trashisfortossers Her Instagram is filled with attention-grabbing photos of her vegetarian recipes, ethical fashion, weekly grocery haul, and collected trashes, among others. Would you like to know more? Bjrnis the vice president of renewable energies at Juwi AG, one of the main solar companies in Germany. Today we will look at some of the top eco-friendly influencers that have been contributing actively in spreading the message of sustainability. Whenever youre ready, here are 5 ways we can help you grow your solar business and reduce LCOE of your PV plants. VIVIEN AND AARON @thedharmatrails (14.2K), 75. From luxury brands to drugstores and small online commerce, everyone wants to work with content creators and use their reach to their own advantage. How did influencers become so important to young people today? Now she uses her platform to inspire and equip people to live a more sustainable, informed lifestyle while upholding social justice. Research scientist and Ph.D. scholar Emma Mamisoa Nomena, one of the best environmental influencers, is the brilliant founder of Wise with Waste, a non-profit organization dedicated to environmental sustainability and social justice. Sustainability Instagram influencers produce a wide range of content that is intended to spread awareness about sustainability, green living, and environmental protection. Context found that LinkedIn generates significantly more engagement than Twitter, and that some companies are successfully . 11 coole Influencer, die uns zu mehr Nachhaltigkeit inspirieren. Her cosmetic beauty products are made from all-natural, simple ingredients that are both safe for the body and the planet. Although she grew up in a family that recycled and has respect for the planet, it wasnt until well into college that she seriously embarked on her sustainability journey. Customers There are many different ways to become a sustainability influencer. When I was five I was already rescuing toads from the road. But how can we achieve it in our everyday lives? Marissa Burch is a digital creator and sustainable lifestyle blogger from Illinois with a keen interest in thrifting, slow fashion, and climate action. With years of experience in waste management, Jonathan Levy, a.k.a The Zero Waste Guy, one of the most famous male sustainability influencers in 2022, has become one of the most sought-after Environmental Consultants in the US. Ankehas worked for almost two decades at the Oko-Institut in Germany, as a Research Coordinator International Climate Change, Division Energy & Climate Protection. Jasmine Tuan Firstly on our list of top eco-friendly influencers, we have Jasmine Tuan (@jsmntuan). If extreme minimalism is unfamiliar territory, learn from and be inspired by Youheum Son, one of the top sustainability influencers, a Youtuber and Intuitive Coach, whose work revolves around extreme minimalism and a low waste lifestyle. The German influencer and web video producers first video went live in 2012. In the middle of its energy transition, check out the influencers of the renewable energy landscape. Marie Nasemann, ethical fashion blogger They founded Viertel \ Vor, their online magazine, in 2016. Sustainability works in a cycle; it converts one person's waste into another person's resource! But how can we achieve it in our everyday lives? She has published two books, namely, Less Stuff (2019), which is about changing our relationship with our things, from a zero-waste perspective; and,the Less Waste No Fuss Kitchen (2020). Her goal is to create a community of like-minded people who share the same values of fair trade, low carbon footprint, full transparency, and eco-friendly fashion. Sustainability brands are increasingly turning to eco friendly influencers to communicate their mission and values more effectively. We were awarded the German Sustainability Award 2022 for this commitment. Shia is the founder of Wasteland Rebel, a sustainable lifestyle blog where she documents her zero waste journey and provides her readers with advice on trash reduction and living a sustainable life. wrote about the German YouTube dream couple, in May 2022, the Cologne-based influencer confirmed, For the most part, the 29-year-old is followed by women (71.6%). They are using social media platforms to advocate for a better fashion industry. TAYLOR PFROMER @taylor.pforwords (42.7K), 41. and fitness (55.7%), friends and family (45.4%) and fashion (44.7%). Therefore, you need to find influencers in that location. The 26-year-old has also developed her own app, published two cookbooks, and now sells her own food using her brand Naturally-Pam. Below, Kolsquare will show you the top 10 influencers in Germany, compiled using the Kolsquare database of German and international influencers. Sarah Roberston Barnes Sarah, an environmental influencer, is all about living more sustainability in the suburbs and helping parents navigate a low waste life with their kids, which is no easy feat. For instance, by changing to a regional electricity supplier if possible. Gaia, one of the top sustainability influencers, is an Italian young influencer and blogger who has become passionate about sustainability after learning about it during her studies. Her actual name is unknown, . Together, they set up an eco-travel and lifestyle blog, The Dharma Trails, where they document their traveling experiences and share knowledge about responsible tourism as well as helpful destination guides that cover the best things to do and places to stay and eat in different locations around the world. Jhanneu has partnered with several trusted brands that promote ethical and eco-friendly products. She runs a namesake blog and YouTube channel where she shares her tips and methods on how to living sustainably that suit every home and lifestyle. Some of these changes include buying secondhand items, composting scraps, eschewing all plastic products, bringing her own containers when shopping, buying from the farms, and a lot more. Thorstenis Managing Director at Belectric GmbH, and he counts with more than two decades of experience in the renewable energies sector. ASHLEIGH NORRIS @thesoulfulsprout (52.2K), 52. Biggest influencers in power: The top ten in Q2 2021. They present facts and give advice on minimalist, conscious consumption and waste prevention and also recommend shops with ethical fashions. She left her high-stress job and enrolled at the Institute of Holistic Nutrition to become the Certified Holistic Nutritionist that she is now. Laura is currently an ambassador for the 5 Minute Beach Clean Up foundation and has been featured in several online publications. The aim is to publicise sustainability in a similar way to leading style blogs a while ago. Rethinknation currently has 11,000 subscribers on Youtube. She launched her website Sustainability is Cool in 2016 to help brands and businesses optimize their social media presence by creating engaging content for their sustainability campaigns. Stefanis a university professor for Electrical Energy Technology - Sustainable Energy Concepts at the Paderborn University. When sustainability brands partner with eco friendly influencers, they can leverage their influence to spread awareness of sustainable lifestyles and products.
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